At StrikeIron, we have hundreds and hundreds of customers that use our address verification capabilities to ensure impeccable address quality in various business systems. These uses include CRM, call centers, marketing systems, for use in various GIS systems, and also to drastically reduce customer service problems associated with incorrectly shipped products in e-commerce scenarios.
Each of these individual customers is verifying addresses "in the Cloud" using our subscription-based address verification offerings (delivered as easy-to-integrate SOAP and REST APIs), often several times a second each, twenty-four hours per day, seven days per week.The primary reasons customers work with StrikeIron are because of our high performance delivery, the investments in reliable infrastructure we have made, and the zero data maintenance required to work with our products (we do all of the reference data updates in our own data center so our customers don't have to worry about the time consuming and costly process).
However, from time to time we get questions as to why a certain street address abbreviation gets applied, why a suite number gets standardized the way it does, and several other similar questions. Invariably, in the case of USA address verification for example (we also have Canadian and global address verification capabilities), we point people to the postal addressing standards documentation provided by the United States Postal Service (USPS). These guidelines define the correct abbreviations and address processing logic that is utilized within our systems. These rules also ensure the greatest level of address quality across multiple systems and use cases.
If you'd like to know exactly what these standards are, the USPS guidelines can be found here: http://pe.usps.com/cpim/ftp/pubs/pub28/pub28.pdf
So in addition to all of other great performance, reliability, and reduction of complexity reasons to integrate StrikeIron address verification into Websites, business processes, and other applications, another great reason is the assurance that we are utilizing the highest possible standard of address quality processing when we deliver verified, standardized, and enhanced addresses by the millisecond, anywhere in the World.
Comments